FUJIFILM GFX 50S MEDIUM FORMAT MIRRORLESS CAMERA
Groundbreaking GFX 50S Delivers Ultra-high Image Quality and will be launched with three new lenses
PRICE & AVAILABILITY:
$6,499 (camera body); estimated ship date is late February
PREORDER WITH INCENTIVE:
To preorder, stop by the store or call us at 510-548-6888. Ask us about our bonus trade-in/trade-up promotion of your old camera/lenses toward the preorder.
Obtaining the Ultimate in Photo Image Quality
Since the introduction of the X100 in 2011, Fujifilm has strived to achieve the world’s highest level of image quality with its X Series of cameras. The latest and the most advanced addition is the new medium-format mirrorless camera “GFX.”
It uses the new large-diameter “G Mount” and incorporates a large 43.8×32.9mm CMOS sensor in the first-ever such move by Fujifilm. Boasting the effective pixel count of 51.4 million, the camera delivers superior sharpness and image quality that will satisfy professional photographers shooting commercial, fashion or fine-art landscapes.
It uses the “X Processor Pro” imaging processor, which provides Fujifilm’s outstanding color and tone reproduction, delivering unparalleled photographic expression that can only be offered thanks to Fujifilm’s unique expertise in medium-format cameras.
All New Mirrorless Camera with a Large Sized Sensor
The GFX is an all-new mirrorless camera system that revolutionizes the concept of medium-format cameras. Compared to conventional medium-format digital cameras, the GFX is astonishingly lightweight and compact, and its dust and weather resistant body gives it the durability required for outdoor shoots.
A collection of accessories that meet the needs of photographers, including a vertical battery grip and a rotary adapter that can rotate the detachable electronic viewfinder to any angle to suit any scene will be launched at the same time. The camera also supports tethered shooting, which has become an essential part of the professional photographers’ workflow, and will be compatible with various RAW conversion application software.
Fresh descriptive performance with new lenses and new lens mount
The design and manufacturing expertise nurtured over many years of FUJINON lens development has been used to produce lenses with the world’s highest level of image resolution. Unique to the new GFX, Fujifilm has developed a new “G Mount” with a short flange back distance of just 26.7mm, an advantage of the mirrorless camera system.
Initial lens lineup consists of six lenses; a standard prime “GF63mmF2.8 R WR” (equivalent to 50mm in the 35mm format), a wide-angle standard zoom “GF32-64mm F4 R LM WR” (equivalent to 25-51mm in the 35mm format) and a mid-telephoto macro 1:0.5 “GF120mmF4 Macro R LM OIS WR” (equivalent to 95mm in the 35mm format), a fast aperture mid-telephoto “GF110mmF2 R LM WR” (equivalent to 87mm in the 35mm format), a super wide “GF23mmF4 R LM WR” (equivalent to 18mm in the 35mm format), a wide “GF45mmF2.8 R WR” (equivalent to 35mm in the 35mm format).